Marketing Automation Platforms Create Better Customer Experiences

Better customer experience with marketing automation

View image Better customer experience with marketing automation Niko Pääkkönen A personalized shopping cart reminder is a good way to engage a customer and boost future purchases. Niko Pääkkönen Head of eCommerce, Liana Technologies

According to our survey, 46% of marketers consider improved customer experience to be one of the key marketing automation benefits. 

With marketing automation, you can create personalized customer experiences by delivering targeted content at the right time. Automated customer service makes the journey with your brand consistent and more pleasant.

Why is customer experience important?

Why is customer experience important?

With a superior customer service, your business will experience a whole range of benefits:

  • Increasing quality and quantity of leads
  • Getting higher conversions to sales
  • Turning existing customers into loyal brand advocates
  • Enhancing a strong brand image
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Interested in marketing automation?

Interested in marketing automation?

Do not hesitate to contact us and get to know LianaCEM better.

LianaCEM™ is an agile marketing automation tool that makes it easy and effortless to build your own automated campaigns. Marketing automation doesn't have to be a tedious IT-project – by choosing an agile platform you can quickly start from the basics and then move step by step towards a more refined automation plan.

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What our customers think

We switched from a cumbersome automation system to LianaCEM. The agility and user-friendliness of the platform were the most important criteria for choosing the system.
Tero Lintunen Operations Manager, Viasat Finland
Liana Technologies is our key partner in handling communication solutions. It's extremely efficient and practical to have all the digital solutions we need from the same provider.
Johanna Otranen Head of Communication, Destia