LianaCEM™ for data-driven marketing automation

78% of successful marketers say that marketing automation is most responsible for improving revenue contribution (The Lenskold Group). LianaCEM™ is an efficient and agile platform for data-driven marketing automation. Its modern UI makes your workflow effortless and intuitive.

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From masses to individual communication

Segmentation is widely used in email marketing. As the number of segments increases, the data becomes very difficult and challenging for companies to control. Marketing automation enables automated individual marketing instead of manually targeting segments. With LianaCEM you can:

  • Monitor customer signals through multiple channels
  • Trigger your messages based on predetermined signals
  • Enable personalized communication that offers interesting content at the right time
  • Nurture your leads and customers

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Multichannel customer information

LianaCEM integrates easily with other marketing channels, so you can collect data from several different sources. Gather information from, for example:

  • Your website or online shop
  • Newsletter opens and clicks
  • CRM systems
  • Social media

    And send out: 
  • Welcome and activation messages
  • Recommendations and reminders 
  • Drip-campaigns with multiple timed messages

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Tero Lintunen

One of the most important criteria for choosing LianaCEM was its easy-to-use nature. It makes creating targeted messages and lead management efficient and effortless.

Tero Lintunen Operations Manager, Viasat

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Liana Technologies has more than 3500 customers worldwide

Mazda

Mazda

Mazda is a Japanese car brand that is sold everywhere around the world.

Land Rover

Land Rover

Land Rover is a UK car manufacturer and they are sold everywhere around the world. Inchape Motors is responsible for selling the car in Finland.
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Hertz

Hertz

Hertz is a car rental company active in 145 countries around the world.

IKEA

IKEA

Ikea is a worldwide furniture shop.